The company was founded in 2016,
in order to meet a market demand of fairly priced, effective and Proffesional hair products.
Our products are inspired by the customs of Brazilian Amerindians, who manage to preserve their hair by using various natural products originating from the Amazon rainforest, a natural wonder and a source of uniquely potent substances that can be used in cosmetics.
AMAZONAS CHOICE believes that we are ought to be grateful for what we are able to harvest from nature and therefore invests significantly in natural preservation and restoration activities as an integral part of its business model.